CUMPULSORY QUESTIONS

CQ

1:How do your product use or challenge conventions?

Our production most definitely challenges conventions. Reason behind this is, we have made our opening scene so that it is going against mainstream movies. We did this by portraying bullying through the protagonists point of view. We noticed various movies were showing it through the victims eye, but there is always two sides to a story.

2:How does your product represent social groups or issues?

Our product represent bullying in social groups, for example the final scene of our opening is 'Drew' is complaining about Billy to his two best friends. And what makes it worse is his friends indirectly urge him on to do something drastic. This represents a very dangerous group of friends.

3:How does your product engage with audiences?

The product engages with certain types of audiences deeply and other not so much. Those who feel it deeply have most likely been a victim to some type of bullying, or have taken play in bullying and feel guilty about it. But those who it just touches the surface of have either witnessed it or noticed it happening. We hope this can help people understand why it happens and the severity of it.

4:How would it be distributed as a real media text?

I would generally aim to distribute it on Social Media Platforms such as: YouTube, Facebook, Instagram (short ads/clips). This being the fact that majority of our target audience spends a lot of time on these platforms a day. Plus many videos on these platforms can go very viral.

5:How did your production skills develop throughout this project?

I grasped a better understanding or editing, and videoing which immensely helped me in the long run. I am also taking Photography so my skills were definitely widened by this. 

6:How did you integrate technologies – software, hardware and online – in this project?

I used Premiere Pro CC 2017, Photoshop CC 2017 and Adobe After Effects on my Desktop Computer at home. I used this desktop as I had recently built it to withstand immense hard-core processing. This came in very handy to process the 4K Video. Premiere pro and after effects were generally used to edit the video it self and add titles into the movie. But Photoshop was used in order to create our LOGO. We as a group brainstormed this and i went into Photoshop and laid out exactly what my fellow group members demanded. The Camera we used was a Panasonic GH4. This was a really good camera to use and produced a very crisp clear image as it as videoing in 4K. We just about chose this one over the Cannon.